Archiv für Oktober 2011


I want my morning back.

27. Oktober 2011 - 15:19 Uhr

Nobody is perfect – not even Apple

Often clients say to us „It should be like an iPhone“ or „We want to be like Apple“. Apple stands for outstanding user experience.

Even Apple makes mistakes. In the last few weeks the iOS5 Upgrade for iPhones and iPads became available. As a result my twitter and facebook news feeds were full of friends complaining about it.  Their posts said „It took me 3 hours!“, „All my photos were gone“, „My phone crashed many times till it worked“. Actually, google it, there are websites full of people trying to trouble shoot their iOS5 upgrade. This feels like a first in the context of Apple.


„I buy Apple because I like things that just work.“

In the last decade Apple customers have experienced a high level of user experience. That now makes them particularly annoyed customers. Apple so far set and delivered expectations – and customers paid a lot of money assuming these expectations will permanently be met, in every aspect of interacting with Apple technology. A friend of mine who lost some photos thanks to the upgrade brought it to the point „I buy Apple because I like things that just work. I never imagined something like this could happen when I upgrade an Apple product“.


What do we learn?

1) User Experience is a job that is never done. You must keep going – at all times, in every aspect of your product. The better your products have been in the past, the better you need to deliver in the future. Your customers are spoilt.

2) Getting the user experience right is not easy – even the ones that have been called the masters of this art make mistakes. Even Apple must try harder sometimes.

3) User Testing – why not save yourself & your customers a lot of pain? If the iOS5 Upgrade had been tested with the right people, with real life phones etc the problems could have been identified & fixed before release. This would not have been more expensive than thousands of angry calls to Apple call centres worldwide. And, the problems aren’t over: How many customers will next time happily upgrade?

We all hate it when machines steal our time, destroy our photos or make our friends angry. This is what Apple did with its latest upgrade. The British comedian David Mitchell wrote about his upgrade experience  on twitter „A machine suggested to me that this is something I might do and, foolishly, I listened. I want my morning back.“

apple_macht-auch-nicht-alles-richtig

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Gegen „Aufschieberitis“?

27. Oktober 2011 - 13:54 Uhr

Wieder ein Tag vorbei und nichts von dem geschafft, was man eigentlich vor hatte?

Diese Uhr visualisiert auf schöne Art und Weise das „Aufschieben“ in Aktion. Leider löst sie das Problem nicht – aber selten sehen To-do-Listen so gut aus wie hier…. .

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by Maria Bergström

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Crazy Jelly Guys

27. Oktober 2011 - 11:55 Uhr

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Bompas and Parr

Kommentieren » | Color & Material

Water me please! Communication between plants and humans.

27. Oktober 2011 - 09:56 Uhr

botanicallssparkfunkit_katehartmann

www.botanicalls.com
Plants that might otherwise be neglected are given the ability to call and text message people to request assistance. People who are unsure of their ability to effectively care for growing things are given visual and aural clues using common human methods of communication.Botanicalls is an ongoing collaboration between Rob Faludi, Kate Hartman, and Kati London.

Kommentieren » | Allgemeines, Color & Material, Industrial Design

alte meister in 3d

26. Oktober 2011 - 20:14 Uhr

kraftwerk 3d im lenbachhaus
kraftwerk 3d im lenbachhaus

grossartige show und heute abend sogar mit bar.

wer kommt nach der arbeit mit?

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A Box of Crayons

21. Oktober 2011 - 09:59 Uhr

Christian Faur takes a scientific approach to making a statement with color.

In recent years, the artist has produced a series of works using a „color alphabet“ he created, assigning a hue to each letter and subtly spelling things out in items ranging from a suit made for dating and mating to pixelated portraits formed entirely of hand-cast wax crayons.

The things that inspire me to create, I find, are buried deep within the structures and systems that form the underpinning of our natural world. My studies in the natural sciences have made me aware of these hidden layers of complexity present in even the simplest objects. These invisible layers are seen most clearly through the lens of logic, which is used to decipher the underlying rules and laws that govern the physical world.

Detail
Creyons

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21. Oktober 2011 - 09:32 Uhr

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Regiowall Stuttgart – Facts and Features from SENSORY-MINDS on Vimeo.

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Faber Castell Advertising

21. Oktober 2011 - 08:48 Uhr

Some seriously insane but really amazing portraits of famous paintings:

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Faber Castell from eric yeo on Vimeo.

Behance

Kommentare deaktiviert für Faber Castell Advertising | Allgemeines, Color & Material

Swallowable Parfum

17. Oktober 2011 - 14:09 Uhr

Swallowable Parfum® from Ine van den Elsen on Vimeo.

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A wonderfull new project on the human body and the senses from the amazing artist Lucy McRae:

Swallowable Parfum is a cosmetic capsule that enables human skin to emit a genetically unique scent about who we are and how we perform our identities. Fragrance molecules are excreted through the skin’s surface during perspiration, leaving tiny droplets on the skin that emanate a unique odor. The skin becomes a platform, an atomizer; a biologically enhanced second skin synthesized directly from the natural processes of the body.“

Be sure to check out the stunning video – can’t wait to see if it becomes reality.

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We are the 99%

13. Oktober 2011 - 09:57 Uhr

unbenannt1

For everyone who has missed out on what’s going on at wallstreet. An amazing picture series taken from real life and worth clicking through.

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